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Create meaningful conversations over the most popular text and social channels. 65% of customers are more likely to buy from a business that recognizes and remembers them. Heymarket’s intuitive SMS marketing platform helps you build personalized messaging campaigns to increase conversion rates and revenue.
Today’s customers want hyper-personalized connections and immediate responses. Learn how text messaging can help you build lasting connections and improve crucial marketing KPIs.
Grow your SMS marketing opt-in lists with Heymarket. Capture opt-ins from almost anywhere, then quickly engage leads through personalized campaigns and targeted list sends.
Heymarket’s enterprise-grade tools make it easy to maintain one-to-one connections with every customer. Create personalized connections at scale with automated workflows, customizable templates, and list sends.
Your customers are on their phones — reach them there. Heymarket’s text marketing platform connects with the most popular messaging channels so you can manage all conversations from one inbox.
Heymarket works seamlessly with the tools your team relies on. Use data from your CRMs or other enterprise systems to build rich contacts, powerful automations, and personalized campaigns that drive revenue.
Strong customer relationships start with trust. Heymarket delivers it with enterprise-grade security and administration tools like SAML SSO and custom user roles and permissions — all on a SOC 2 Type 2, TCPA, and HIPAA compliant platform.
Heymarket has the enterprise-grade features your team needs without compromising on ease of use. Our SMS marketing tools include:
Want to learn more about using SMS marketing software? Find answers to some common questions below. Contact our team for additional tips, best practices, or information.
Is SMS marketing effective?
Is text marketing legal?
Yes, texting your leads, customers, and clients is legal. However, before sending them marketing content, you must ask them to opt in to your SMS marketing program, share their phone numbers, and receive your texts. You must also tell them what kinds of text messages you plan to send, and how often.
What types of SMS marketing content can companies text?
There are two main types of text marketing: outbound and conversational. For outbound SMS marketing, companies send one message to many people at once. Conversational marketing focuses on marketing through one-on-one chats. Teams that use this method encourage leads and customers to reach out, send interactive content, and answer leads’ questions over chats.
What are common use cases for SMS marketing?
The most common use case for outbound SMS marketing is to send one message, such as a promo code, to a list of customers. You can also create personalized SMS marketing drip campaigns by enrolling customers in a series of text messages over time.
Brands use conversational marketing to make it easy for customers to learn about their products over two-ways chats. You can do this by posting about your SMS and messaging channels on social media, and making these contact points prominent on your website. You can also send polls asking for lead and customer opinions, then share the results. Also consider sharing product tips via text so customers can get the most out of their purchases.
When should I send marketing texts?
Customers are most responsive to business texts at noon. Businesses send the most texts from 9-10am, so aim to send marketing texts between 11am and 12pm so you’re not competing for their attention. Customers respond to the most messages on Tuesdays, and companies tend to send fewer messages on Wednesdays. April to June are the most responsive months of the year for business texting with customers, so plan your campaigns around spring re-engagement.
What is an SMS marketing platform?
An SMS marketing platform is a cloud-based app that helps your team to send, receive, and manage hundreds to thousands of messages. It can support messages from both SMS apps and mobile services like Facebook Messenger, WhatsApp, and web chats.
Can I send marketing messages from my computer?
Yes, your SMS marketing solution will allow you to send, receive, and manage texts from your computer. You should also be able to download an app for your phone that allows you to message with leads on the go.
What is the best text message marketing service?
The best text service for your business will offer the features your team needs to launch personalized marketing campaigns, manage your contacts seamlessly, and stay secure and compliant. These features include: