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Learn how Heymarket can help your business create personalized conversations at scale.
Book a DemoGet faster response times and higher conversions with SMS text marketing. Heymarket’s SMS marketing platform empowers brands to have personalized conversations with customers. With powerful and intuitive tools, your marketing team will build lasting customer relationships while keeping everything secure.
See how Heymarket can improve customer satisfaction and increase revenue.
SMS marketing is using texts and popular messaging channels to connect with leads and customers. With help from a platform like Heymarket, you can send, receive, and manage hundreds of messages.
Brands use SMS marketing to:
Send leads and customers opinion polls, product tips, and unique customer stories to boost their interest in your brand. Use images, emojis, and GIFs to enrich your message content. Encourage your audience to reply to each message with strong and friendly CTAs, sparking conversations.
With Heymarket’s 10-digit numbers, leads can respond to your marketing texts. Focus on sending interactive messages with vibrant content. Include a CTA asking them to reply if they want to connect with your team. Two-way chats engage your audience, empowering you to have meaningful conversations.
Share information about upcoming online and in-store events with promotional SMS messages. Answer questions about events via two-way messaging. Provide sign-up links, additional information, and behind-the-scenes sneak peeks. Send confirmed attendees scheduled reminders to boost attendance.
Start a rapport with leads and customers. Empower them to reach out with questions about marketing content or other questions that you can quickly reassign to your customer service team. Create long-term connections by allowing them to manage all communications with your brand through a single channel.
Equip your teams to reach customers at scale with lists, templates, and auto-responses.
Make every message feel like a one-on-one conversation with custom fields, signatures, and merge tokens.
Set up drip campaigns and scheduled messages in minutes to automate your customer connections.
Never miss a message while maintaining close customer relationships with powerful shared inboxes.
Connect all your messaging channels, like Facebook Messenger, WhatsApp, and web chat, to Heymarket for omnichannel messaging management.
Integrate Heymarket SMS with your CRM system, marketing platforms, and enterprise tools for a full customer view.
Customers want to interact with brands via text. That’s why texting has an 98% open rate and reply rates as high as 50%. Businesses see extraordinary conversion with Heymarket relative to email marketing. Learn how one business got 14x revenue from text compared to email.
Build Personalized Customer Relationships With an SMS Marketing Platform
Watch How It Works
Shared Inbox
Share messages across your team and reply from one central place. Coordinate with your team using assignments and private messaging.
Segmented Lists
Reach multiple contacts at once with a single message. They’ll never see each other and can reply privately to you.
Drip Campaigns
Automate series of messages while keeping them personalized with merge tokens and custom fields.
Schedule Messages and Auto-Responses
Connect with customers at the perfect time, during and after hours, using flexible scheduled messages.
Omnichannel
View messages from your audience’s preferred platforms all in one place, including SMS, Facebook, WhatsApp, Google, and web chats.
Secure and Compliant
SOC 2 Type 2 Certified, Telephone Consumer Protection Act (TCPA) Compliant, and HIPAA Compliant.
Heymarket’s SMS platform integrates with your CRM, marketing software, and other business productivity apps. Use one of our out-of-the-box SMS integrations or build your own with our full-featured API. Integrations enhance reporting, analytics, and workflow automations.
Want to learn more about using SMS marketing software? Find answers to some common questions below. Contact our team for additional tips, best practices, or information.
Is SMS marketing effective?
Texting for marketing is highly effective. Leads and customers are likely to read and engage with your messages. SMS has an open rate of 98% and response rate of up to 45%. Plus, 90% of leads would rather be texted than called.
Is SMS marketing legal?
Yes, texting your leads, customers, and clients is legal. However, before sending them marketing content, you must ask them to opt in to your marketing SMS program, share their phone numbers, and receive your texts. You must also tell them what kinds of text messages you plan to send, and how often.
What types of marketing content can you text?
There are two main types of text marketing. Traditional text marketing, also called “spray and pray” marketing, involves sending one simple message—often a coupon or deal—to many people at once. Conversational marketing, a more effective strategy, focuses on marketing through one-on-one chats. Teams that use this recommended method send interactive content, encourage leads and customers to reach out, and have authentic chats with those who reply.
What are common use cases for SMS marketing?
To balance marketing efforts with a customer-focused experience, focus on content that entertains and informs leads. Send polls asking for lead and customer opinions, then share the results. Share product tips and unique use cases so customers can get the most out of their products. Ask customers to share pictures of them with your product so you can post them on your social media. Grow your community by encouraging two-way chats about your marketing content or business as a whole.
When should I send marketing texts?
Remember that customers must opt in to receive marketing content before you text them. After they opt in, send texts regularly but not frequently. For example, you might send some form of marketing text once a month. Don’t send too many messages; leads and customers may unsubscribe from your channel if they think you text too much. (Worse, you may lose a customer.)
What is an SMS marketing platform?
This type of platform is a cloud-based app that empowers your team to send, receive, and manage hundreds to thousands of messages. It can support messages from both native SMS apps and mobile services like Facebook Messenger, WhatsApp, and web chats.
Can I send marketing messages from my computer?
Yes, your SMS marketing platform will allow you to send, receive, and manage texts from your computer. You should also be able to download an app for your phone that allows you to message clients on the go.
What is the best text message marketing service?
The best SMS service for your business will offer the features your team needs to seamlessly launch marketing campaigns and reply to any responses. These features include collaboration, efficiency, and automation tools. Make sure you also choose an SMS marketing platform that will allow you to scale in the future, when your incoming and outgoing message volume grows.
