Illustration showing mobile app screen as header for Heymarket Blog

Announcement: SMS Unsubscribe Reports Now Available

Heymarket has always supported the standard opt out keywords (STOP, STOPALL, UNSUBSCRIBE, CANCEL, END, and QUIT). When someone sends a message to a number with any of those keywords, they will stop receiving further messages from that number. As you engage with your customers over business SMS, it’s important to stay compliant and have a … Continued

How To Automate Workflows With Business Text Messaging

“Automations” sound high-tech, but the term simply refers to technologies that automate a routine set of tasks that professionals conduct every hour, day, week, or month. Whether automations are used with business text messaging or email, they save time and reduce errors with these workflows. Automations have become a staple in multiple industries for this … Continued

Using SMS Customer Service Platforms To Create Omnichannel Experiences

Today’s consumers have the option of communicating through many channels. By picking up their phones, they have access to phone calls, email apps, native texting apps, third-party texting apps, and web chats—and each person has his or her favorite channel to contact businesses with. That’s where SMS customer service platforms come in. Regardless of which … Continued

How My Amazing Maid Uses Business Texting For Cleaning Services Success

End Results 2-person office team empowered to efficiently handle 500 cleanings per month. 98% text-based communications. The cleaning services industry has a wide reach, bringing in an astonishing revenue of 61 billion U.S. dollars in 2018. Due to its growth, the industry is drawing in more and more entrepreneurs—but only those that offer the best … Continued

10 Tips For Avoiding Miscommunications With Business SMS

You’ve probably noticed in your personal life that text messages can get lost in translation. Whether you’re texting friends or family, sometimes they misinterpret your tone or full meaning. This can be especially problematic when it comes to business SMS. These miscommunications aren’t entirely your fault; there are many reasons that texts are confused by … Continued

How Dealerships Can Close Sales with SMS Automotive Services

Car buyers spend the vast majority (59%) of their time researching and shopping online, and 71% of car buyers use mobile during that process. Of those who use smartphones to shop, 65% use their mobile device while they visit dealerships. In other words, the modern buyer is savvy—always looking for the best deal available, even … Continued

5 Ways To Streamline Internal Operations With Business SMS

A lot of companies adopt business SMS to improve customer-facing communications, with excellent results. However, they can also benefit from using business texting within their own internal operations—some companies have even reported seeing team labor needs decrease by 25%, while sales increase by 25%. SMS for business communications streamlines interactions between businesses and their employees … Continued

9 Must-Have SMS Integrations In Your Business Text Messaging App

Once you’ve decided that texting is the right fit for your company, the next step is choosing your business text messaging platform. While there are certain features that your business texting app should have, some are especially important—like SMS integrations. If your business is like most others, your teams probably love to use certain apps … Continued

New: Heymarket Business Text Messaging Available in Zendesk Support

We’re excited to announce that Heymarket’s business text messaging platform is now available in Zendesk Support. This topbar app empowers teams to read and reply to customer SMS while still in the Zendesk agent interface. The Heymarket widget in Zendesk Support offers quick access to the most commonly used business texting features within Zendesk, including: … Continued

How To Measure Success With Business SMS

Reporting and analysis are a vital part of any marketing or customer service campaign, but especially for innovative tools like business SMS. Accurately measuring the success of your SMS campaign or customer interactions with data-based key performance indicators (KPIs) is the best way to assess both your campaign’s performance and your team’s performance. It’s also … Continued