Use text reminders to keep contacts informed

Heymarket enables instant text reminders that reduce no-shows and missed deadlines. Send automated SMS reminders at the right intervals and follow up by email when needed, all from one shared omnichannel inbox.

Text message reminding a customer about an appointment

What are text reminders?

Text reminders are texts you send to prepare your recipients for an upcoming event, such as a meeting, doctor’s appointment, or payment due date. They ensure contacts don’t miss a deadline or scheduled event because it slipped their mind.

Why use texting reminders?

Thanks to their high read rates, text reminders keep appointments and due dates top of recipients’ minds, helping your team eliminate no-shows and missed deadlines. Texts are also easy to respond to, streamlining reschedules, cancellations, and answering questions.

Pie chart representing 38%

38% of patients

no-show because they forgot about their appointment

Pie chart representing 95%

95% of texts

are read within 3 minutes

Pie chart representing 75%

75% of millennials

prefer text reminders to calls

A bubble titled “Message 1” that says “Send 7 days before appointment; Hello {{First Name}}. We'll see you in one week on {{Appointment Date}}. Text STOP to quit receiving....” and below it, a second bubble titled “Message 2” that says “Send 1 day before appointment; See you tomorrow for your appointment at {Appointment Time}}. Please arrive 15 minutes...”

Automate your reminders

Ensure everyone receives a reminder, right when they’re supposed to, by automating the process. Heymarket lets you schedule text reminders for designated intervals leading up to the appointment date, giving contacts time to reschedule before it’s too late. AI agents can take it further by detecting booking intent, presenting available times, and confirming or adjusting appointments automatically.

List broadcast with personalization

Scale reminders with mass texting

Send reminders to entire lists at once using Heymarket’s mass texting services. Create targeted lists to ensure the right people receive relevant reminders. Instantly send texts on your schedule without messaging each contact separately. Engage hard-to-reach contacts on their preferred channels with reminder broadcasts via text, email, or both—all from the same platform.

Text conversation illustration with content: Automation: "Hi Kelly, your appointment is tomorrow at 2:00 p.m. Please arrive by 1:45 to fill out paperwork. Text STOP to stop receiving texts."; Kelly: "Could I move my appointment to earlier in the day?"; Seb (agent): "Hi Kelly, yes we have an opening at 1 p.m. Does that work?"

Respond with 2-way texting

Heymarket enables 2-way texting directly from your reminder text conversation. When contacts reply to reschedule or cancel, your team can respond quickly from the same thread, trigger an auto-reply, or let AI customer service agents handle it automatically.

Template illustration with personalization shown: "Hey [name/Ben], see you on [date/October 20] for our [time/10:00am] meeting. Let me know if anything changes! Reply QUIT to stop receiving texts."

Personalize with templates

Create text templates that you can reuse for different contacts. Heymarket’s custom field integration lets you insert personal information into your texts to improve engagement. You can also add event-specific fields from your CRM to insert relevant information automatically.

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Integrate your apps

Connect Heymarket with CRMs like Salesforce to pull custom information directly into your reminder messages using merge tokens. Create workflows that trigger reminder texts based on CRM field changes, event dates, or customer actions to help keep contacts up to date.

Text reminder templates

Text reminders apply to a wide range of scenarios and industries where you have appointments, events, due dates, or deadlines. Use them to ensure everyone is on the same page and avoid miscommunication for more reliable coordination.

Appointment reminders

Minimize no-shows for medical practices, personal services, and financial services by sending appointment reminders. Insert appointment information and inform clients that they can respond to make changes if necessary. Mention if they need to arrive early or any safety precautions to keep in mind.

Hi [name], this is [facility name]. You have an appointment for [date] at [time] in our office located at [address]. Reply YES to confirm or NO to make changes. Text STOP to unsubscribe.

Event reminders

Simplify your contact’s calendar management by sending mass event reminders. Personalize each text with custom fields to improve engagement and RSVPs. Include locations, dates, and times from your CRM so everyone knows what to expect.

Hey [name]! Don’t forget, our open house for [address] will be live from [open time] to [close time’]. We’d love to show you around. Hope to see you there! - [agent]. Text STOP to unsubscribe.

Payment reminders

Avoid late payments and improve cash flow by sending payment text reminders. Provide payment options or link to a payment portal. Remind contacts of due dates for payment and any late fees that will apply.

[name], your payment for account #[account] is due in 3 days. Please submit payment through our portal at [portal] or mail a check to [address] ASAP to avoid penalties. Thanks! Reply STOP to stop getting text reminders.

Meeting reminders

Coordinate meetings with scheduled texts that are sent at designated times before the meeting. Provide the time, date, and location from your internal communications system or CRM. Mention any required materials or topics that you’ll discuss to help everyone prepare.

Hey [name], we’re looking forward to meeting you to discuss your account. We’ll see you at [address] on [date] for our [time] meeting. Let me know if anything changes! Reply END to stop receiving texts.

Postal service reminders

Send reminders about any items that need to be sent by a certain date. Inform clients of expected delivery times for sensitive materials that require a signature or prompt attention.

[name], this is [agent] from [company]. I just wanted to remind you that you’ll be receiving legal correspondence on [date] at approximately [time]. Please be available to sign for the delivery. Thank you. Text END to unsubscribe.

Professional services reminders

Ensure clients don’t forget about quarterly or annual meetings scheduled far in advance. Notify them of any required materials, like proof of income for tax filings or legal correspondence for legal consultations. Send the location and time of the meeting to avoid no-shows.

Happy tax season, [name]! The tax deadline is just a week away, so please mail your 1099 or upload it to [portal] to ensure we can file in time. Reply with any questions. Send STOP to unsubscribe.

Retail and eCommerce text reminders

Alert customers and leads about any upcoming events or promotions you’re offering. Remind them about discounts that they have available. Send abandoned cart reminders to re-engage them and make an offer to sweeten the deal.

Only three days left to save, [name]! Our spring cleanout sale is ending on [date], so take advantage of [discount] off with code “[code]” on your next order. Text END to stop receiving texts.

Church service reminders

Remind members about prayer requests or lessons to practice. Send text reminders regarding church events being held to increase attendance or recruit volunteers. Highlight upcoming causes for collection for them to contribute to.

Hello [name]. Just a reminder that our food drive begins this week, so please drop off any non-perishable donations in the bin outside of the doors. Many blessings - [your name]. Reply STOP to stop receiving texts.

How to send text reminders

Sending text reminders with Heymarket is a simple way to improve communication and ensure your contacts don’t forget about their commitments.

Capture opt-ins

You need to receive permission before you use business texting to send text reminders. Collect opt-ins via forms on your website, by receiving a text with a keyword, or through paper forms. Allow easy opt-outs to maintain TCPA compliance.

Select your recipients

Choose who you want to send the message to. You can select an individual or create a list from your contacts to target specifically. Only select relevant users to avoid receiving unsubscribes.

Formulate your message

Write out the message you want to send or choose an existing template. Be sure to include custom fields to help personalize your message and provide all relevant information about the event or deadline.

Schedule or send your message

Choose between sending your message immediately or scheduling it for later. Create drip campaigns to send a series of text reminders in the weeks and days leading up to an event. You can also automate reminders based on event or appointment dates from your CRM by adding them to your workflows using app integrations.

Best practices for sending reminder texts

Reminder texts are an important tool for ensuring effective communication with your customers, clients, and contacts. Use these best practices to create valuable text reminders that engage the reader.

1

Personalize messages

Personalization is essential for effective engagement with your texts. Add custom fields and merge tokens to your messages to address your recipient by name and add other important information that varies between contacts.

2

Include date, time, and location information

Effective reminder texts need to provide all of the essential information relating to the upcoming event or deadline. Always clearly include dates, times, locations, and any expectations or requirements to avoid confusion.

3

Don’t send sensitive information

Be careful about what you send via text messaging. HIPAA-compliant texts cannot include personal or medical information and must only include administrative details like appointment information. You must also avoid sending sensitive financial or legal information to help protect confidentiality.

4

Send texts at the right time

Send texts at a time that recipients are likely to see and acknowledge them quickly. It’s also important to send reminder texts at the correct interval before the upcoming date. One week and one day before the date provide enough time to make changes and avoid no-showing.

5

Include rescheduling and cancellation info

Reschedules and cancellations are a part of meetings and appointments. You should include steps for changing the date or time to avoid lost revenue from appointment no-shows and wasting time attending incomplete meetings.

6

Allow easy opt-outs

Opt-out and opt-in management are essential elements of texting compliance. Always provide the option for contacts to opt out of your texts using simple keywords.

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Text reminders FAQs

Want to learn more about text reminders? Find answers to some common questions below. Contact our team for additional tips, best practices, or information.

You send text reminders to ensure your recipients are aware of an upcoming event, activity, or due date. You’ll reduce no-shows for appointments that cost your business money. They also help avoid needing to cancel meetings due to missing members and clients being charged late fees on due payments.

You can send text reminders using a business texting platform like Heymarket. Create a message or choose a template, select your recipients, pull in event details from your CRM, and send or schedule. You can also automate reminders based on appointment dates using drip campaigns, workflows, or AI agents that handle scheduling and replies on their own.

Send texts at times when recipients are likely to see them quickly, like mid-morning or early afternoon on weekdays. For timing relative to the event, a reminder one week out gives contacts time to reschedule, while a reminder one day before primarily helps avoid no-shows. For payment or deadline reminders, a few days’ notice avoids late fees while leaving enough time to act.

Contacts must opt in before you can send them text reminders. Always include an opt-out option like STOP in your messages to stay TCPA-compliant. For healthcare reminders, HIPAA guidelines apply, so keep messages limited to administrative details like appointment dates and times, and avoid including personal health information.

Yes, we have 28 text reminder templates you can use in a variety of industries.