New Year’s greetings are a must-have for any business. They’re a great way to show your good will toward customers—as long as you only text customers who have opted into your SMS services. They also ensure your brand is top of mind when they’re on their next shopping trips.
But there’s an art to ensuring your SMS New Year’s greetings are both friendly and informative. That’s why we rounded up 15 examples of successful SMS New Year’s greetings. We’ve included examples that work in various industries and company cultures. Feel free to tweak and use any greetings that you like.
Let’s dive in.
Simple, Personalized New Year’s Greetings
Your team may already send regular content, like business updates, announcements, and product tips. In that case, you may want to send a simple New Year’s greeting. That doesn’t mean your greeting won’t have an impact, though—a well-thought-out, personalized text will ensure customers know you prioritize their relationship. Here are some examples of simple, personalized SMS New Year’s greetings:
Hello, {{first name}} — the team at Delivery Plus wishes the {{last name}} family a happy new year! — Janet, Customer Happiness Associate 📦 Text STOP to stop receiving texts.
Hi, {{first name}}! The team at Clark & Williams hopes you’re having a great New Year’s Eve. We hope you end the year with joy, and we look forward to working with you next year! Text STOP to stop receiving texts.
Happy New Year from the Pet Emporium team, {{first name}} and {{pet name}}! We look forward to another year of goodies and zoomies together. Text STOP to stop receiving texts.
Cheers to a new year, {{first name}}! The Wine Box team hopes you’re ringing in the New Year with something you love! ({{favorite wine selected in survey}}, maybe? 🍷) Text STOP to unsubscribe from our SMS service.
Happy New Year, {{first name}}! The Swift Shoes team hopes you’re looking forward to a new year (and new kicks 👟) as much as we are. Text STOP to stop receiving texts.
New Year’s Greetings—Plus Business Updates
Simple New Year’s greetings are great for brands that send a lot of content. But if your brand sends texts sparingly, you may want to take the opportunity to remind leads and customers about your business. Including business hours or other updates is an excellent way to do this. Here are some examples of SMS New Year’s greetings plus updates:
Happy New Year’s Eve! Don’t forget — Gigi’s Bars across town will be open until midnight tonight to help you ring in the new year in style. 🍸 Text STOP to unsubscribe from our SMS list.
Happy New Year’s Eve! We hope you’re somewhere warm and cozy. (But Highfence Coffee is open until 6pm if you need a little something to warm you up! ☕) Text STOP to unsubscribe from our SMS list.
Happy New Year from Bay Area Cafe, {{first name}}! Don’t forget that we’re on break until January 5. Then we’ll be back to our usual hours, 7am-6pm every day. See you then! Text STOP to unsubscribe from our SMS list.
Our team at Velma’s Vintage wishes you a Happy New Year! We hope you’ll help us break in our brand-new location on 1 Hollywood Drive. Our grand opening is tomorrow from 10am – 3pm! Text STOP to stop receiving texts.
Happy New Year from Fast Plumbing Co! We hope you have time for yourself at the beginning of this new year — don’t forget that our staff is off until January 15! Text STOP to stop receiving texts.
New Year’s Greetings with Conversational Marketing
Conversational marketing is a new, popular strategy for brands. It focuses on sending content that starts conversations. For today’s consumers, who crave authenticity, it’s a more convincing way of selling your products or services. They’d rather chat about your products one-on-one that read about them in ads. Here are some examples of SMS New Year’s greetings with conversational marketing:
We hope you’re having a great New Year’s Eve, {{customer name}}! Want to add something extra cozy? Check out Wine Cellar’s exclusive recipe for mulled wine >> {{link to recipe}}. Text STOP to stop receiving texts.
Happy New Year’s Eve from the Gifts&Such team, {{customer name}}! Looking for ways to make a night in a little more special? Tip: our popular french chocolates can be melted into cookies for extra rich treats! Text STOP to stop receiving texts.
Happy New Year, {{customer name}}! Lakeland Bookstore Co. would like to start the year by hearing your opinion on two potential new products. Which would you rather see more of in our stores: board games or jigsaw puzzles? Text STOP to stop receiving texts.
Happy New Year, {{customer name}}! This year, Shoe Town is rolling out a brand-new service so you can start the year on the right foot. Text EXPERT to start a chat with our on-staff fit experts, from 9am-5pm, M-F. Text STOP to stop receiving texts.
Happy New Year, {{customer name}}! We’re looking forward to a new year with you. We have a quick question, though — how do you think we can improve your in-store experience this year? Text us with any ideas! Text STOP to stop receiving texts.
Want to find more SMS templates? Check out our blog.
